From idea to your first order: launch a fragrance brand
A clear, step-by-step plan for launching a perfume, attar, body mist, candle or home fragrance brand in Pakistan. We guide you through every decision and make the product for you.
- 10 clear stepsIdea to first order
- Proven scentsStart with best-sellers
- Packaging helpBottles, labels, boxes
- One contactA real person on WhatsApp
What we help you with
Who you sell to, your price point and the story behind your scents.
A starter collection of 3–6 scents that covers most customers.
Bottles, caps, labels and boxes that fit your price.
A clear price per unit so you can set a retail price with a healthy margin.
Filling, labelling, quality checks and packing.
Your first order delivered, and quick re-orders when it sells.
Your launch plan at a glance
| Phase | What happens | You decide | We do |
|---|---|---|---|
| 1. Idea | Who you sell to and why | Brand name, audience | Share what sells |
| 2. Product | Perfume, attar, mist, candle or diffuser | Product type | Explain options and costs |
| 3. Scents | Pick a starter line | Shortlist | Suggest proven scents |
| 4. Samples | Test with real people | Final scents | Send samples |
| 5. Packaging | Bottle, cap, label, box | Look and feel | Show options |
| 6. Artwork | Logo and labels | Design | Check sizes and label text |
| 7. Costing | Price per unit | Retail price | Quote |
| 8. Production | Fill, label, check, pack | Approve first pieces | Make your order |
| 9. Launch | Photos, listings, social posts | Launch date | Tips from our launches |
| 10. Re-order | Scale what sells | Quantities | Same formula, every batch |
Typical figures to plan with. We confirm exact options with your quote.
The ten steps, simply
- Start with your customer
Age, budget and where they buy. Everything else follows from this.
- Choose one product first
Perfume oil or EDP is the classic start; body mists are the most affordable.
- Pick 3–6 scents
One fresh, one floral or sweet, one woody or amber, one oud.
- Test and decide
Wear the samples for a week and ask people you trust.
- Packaging & artwork
Your bottle and label are your brand on the shelf.
- Order, launch, re-order
Start sensibly, sell, then scale the winners.
Setting your retail price
Work backwards from what your customer will pay. A common rule is to keep your product cost (oil, bottle, filling, label, box) to a quarter or a third of the retail price, so there is room for delivery, marketing, returns and profit. We help you pick packaging that fits that number.
What to budget for
- Samples and testing
- The first production order
- Logo and label design (if you don’t have them)
- Product photos
- Marketing: social media ads and influencer kits
- Delivery charges for your first orders
Common first-launch mistakes
- Too many scents at once; start with 3–6.
- Choosing packaging before knowing the price you can sell at.
- Skipping samples with real customers.
- Ordering too much of one scent before you know it sells.
Your launch checklist
- Brand name checked and social handles reserved
- Scents chosen and named
- Labels with size, “for external use only”, batch number and contact
- Product photos and descriptions
- Price list and delivery plan
- Re-order plan for best-sellers
Brands we make for
A guided path with no factory needed.
Add fragrance to clothing or beauty.
Branded products for clients.
Your own house brand.
Questions, answered
Not sure where to start? Message us your idea.
I only have an idea. Can you still help?
Yes. Most of our brand clients start with just a name and an idea. Message us and we walk you through each step.
What is the smallest first order?
It depends on the bottle and packaging. Small starting runs are welcome; we give you the exact minimum with your quote.
How long from idea to first order?
Oils and filling are quick. Timing mostly depends on bottles, printed labels and boxes, and is confirmed with your quote after you approve samples.
Do you help with design?
We help with simple labels and check your artwork fits the bottle. For a full brand identity we can point you to designers.
Which product should I start with?
Perfume oils or EDP if you want a premium brand; body mists if you want a lower price and faster sales. Candles and diffusers suit home and gift brands.
Will you sell my scents to other brands?
Our oils are part of our range, but your brand name, packaging and scent names are yours alone.
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